Welcome dogThe Organizational Zoo is a well researched and developed set of metaphors that will enable you and your organisation to enhance performance and reduce stress.

Each animal or plant represents an intuitively recognisable behavioural style commonly encountered in organisations and social settings. By developing an understanding of the animals and how they interact, you will learn to interact in a way that secures the optimal outcomes for all parties.

Zoo Philosophy highlights that modern organisations are like zoos: they are unnatural environments where animals not naturally associated with each other are clustered into small cages and forced to interact, sometimes against their will. This unnatural environment causes stress that can lead to difficult situations and generate a negative and political culture.

The Organizational Zoo metaphor can relieve these stresses by providing a different perspective and a fun way to build relationships and generate positive change. Years of research and practice on these natural (animal and plant) metaphors, has shown that they can be used to enhance the performance of individuals, teams and organisations. The methods are simple and intuitive for workshop participants when delivered by a trained Organizational Zoo Ambassador.

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Literature review on purchase decision

Effect of branding on consumer purchase decision literature review

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Literature review on consumer purchase decision

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Literature review on purchase decision in sme

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Literature review on consumer purchase intention

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